Top 5 Social Apps Performance on Unified Platform in Europe Q3 2025

In the third quarter of 2025, several social apps exhibited notable performance trends in Europe, reflecting their continued dominance and user engagement across unified platforms. Here's a detailed look at the top five apps based on data from Sensor Tower.

TikTok - Videos, Shop & LIVE experienced a consistent weekly revenue, peaking at approximately $21M at the start of July and maintaining figures around $19M to $21M throughout the quarter. Its downloads remained stable, with a slight dip towards September, closing the quarter with about 1.6M weekly downloads. Weekly active users hovered around 195M, showing strong user retention.

Instagram saw its weekly revenue fluctuate, reaching a high of $910K in late July before settling around $630K by the end of September. Downloads remained robust, averaging over 1.1M weekly, while active users slightly decreased to approximately 188M by the end of the quarter.

Facebook maintained steady weekly revenue, peaking at $444K mid-July and averaging around $350K towards the quarter's end. Downloads were consistent, with figures around 900K weekly, and active users saw a minor decrease, stabilizing at about 185M.

Threads showed promising download numbers, peaking at 1.1M mid-July before slightly declining to around 800K by September's end. Active users increased to over 50M, indicating a growing user base despite no revenue data available.

Likee - Short Video Community recorded a modest revenue, peaking at $18K at the start of July. Downloads remained stable around 300K weekly, while active users showed a slight decline, ending the quarter with approximately 18M users.

For more detailed insights and analysis, visit Sensor Tower's platform to explore these trends further.